[A Sneak-Peek at the United Nations Foundation’s New Baby Milestone-Capturing App]
I was two years old when I was first read the story “If You Give a Mouse a Cookie.” Or so I’ve been told.
While the exact date is a little hazy, it’s a memory that I will never forget.
I’d insist that the reader –mom or dad – use fun voices, of course. And a tall glass of milk, please. Maybe some paper and crayons, depending on the time of day.
Now, this isn’t the most exciting memory. But I remember it well. After all, isn’t childhood made up of a collection of memories, milestones and millions of “firsts” that we long to experience and share? From the first books read to the first temper tantrums cried, every child deserves a shot at experiencing these remarkable moments.
Well, the United Nations Foundation’s Shot@Life campaign is helping children in developing countries do just that. Shot@Life – working to educate, connect and empower Americans to champion vaccines for children across the globe – will soon be offering mommies a mobile app to capture and chronicle their own children’s milestones. In doing so, American moms can also help parents around the world experience their own same moments with their children.
So how does it work?
Think of it as an Instagram for mommies – but packed with invaluable information about your child’s developmental milestones. The app allows parents to capture and share their children’s “firsts” via customizable photos that can be shared on Facebook, Twitter and email. And thanks to a partnership with the American Academy of Pediatrics and www.HealthyChildren.org, the app also includes a Milestone Tracker that syncs with the phone’s calendar to aids parents in chronicling health-related milestones that typically occur in a child’s life from ages 0 to 5.
The truth is by snapping pics and sharing your child’s moments, you’re not just creating memories for you and your family; you will be helping to build awareness about Shot@Life. The campaign reminds us that one child dies every 20 seconds from a disease that could have been prevented by a vaccine. By using this app, you’re helping to spread the word and build a movement to reduce vaccine-preventable childhood deaths.
So, what happens if you give a mommy a Shot@Life mobile app? She can capture the “aww”-inducing moments with her special little one, all whilst giving children around the world a shot at a healthy life.
See our previous post on Shot@Life here: UN Foundation Taps into Online Moms for Global Vaccines
Full Disclosure: Author (that’s me!) was involved in the development and creation of the Shot@Life campaign (a former client).