Post originally published on Impatient Optimists, the official blog of the Bill & Melinda Gates Foundation.
I was riding the metro on my morning commute the other day, when I overheard two young siblings arguing over Halloween costumes.
“I want to be a Twitter bird,” said the little boy.
“No! I already called dibs on the Twitter costume!” retorted his older sister.
Yes, you read that correctly: A Twitter bird. Or you might know it as that little blue icon next to every tweet.
A Twitter bird? I thought. What happened to the traditionally frightening Halloween costumes of ghosts or vampires or even Snooki?
And then I got deep. Social media platforms like Twitter can be pretty scary for many newbies. It’s easy to find yourself intimated and haunted by the number of followers, or inundation of retweets, or level of finesse needed for just the right hastag.
Well, whether you’re a tweewbie or the patriarch of the “Twitterati,” here are five scarily easy (yet highly effective) tips for you to master using Twitter for social good.
Check out our five tips here, published on Impatient Optimists.


